Ecommerce Accelerator

Ecommerce Accelerator delivers a complete system for building and scaling profitable online stores through mastery of paid advertising. The program covers product selection, store optimization, Facebook and Instagram ads management, audience targeting, conversion optimization, and sustainable scaling strategies to help you create a thriving ecommerce business.

Created by Chase Chappell
Last updated 03/2026
English
$29.00
$150.00
81% off
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What you'll learn

Build and scale profitable ecommerce businesses from the ground up.
Master Facebook and Instagram ads to drive targeted traffic and sales.
Create high-converting ad campaigns with proven copywriting and creative strategies.
Analyze metrics and optimize campaigns for maximum return on ad spend.
Design effective sales funnels that convert cold traffic into loyal customers.
Source winning products and validate market demand before investing heavily.
Implement advanced audience targeting and retargeting techniques.
Scale campaigns profitably while maintaining healthy profit margins.

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This course includes:

13.48 hours on-demand video
41 videos
85 documents
3.5 GB downloadable resources
Access on mobile and PC
Instant access after payment

Course content

Expand all sections
  • 01 Welcome
    01:19
  • 01 Welcome
    01:22
  • 01 1 Business Manager Setup
    14:12
  • 01 1 Business Manager Setup
    01:22
  • 01 1 Facebook Ads Business Manager
    05:00
  • 01 10 Audience Ad Optimization
    01:00
  • 01 10 Facebook Ads Optimization
    05:00
  • 02 2 Facebook Ad Creative
    43:27
  • 02 2 Facebook Ad Creative
    02:13
  • 02 Facebook Ad Creative
    05:00
  • 03 3 Ad Creative Research
    08:12
  • 03 3 Ad Creative Research
    01:11
  • 03 3 Facebook Ad Creative Research
    05:00
  • 04 4 AI Ad Creatives
    22:38
  • 04 4 AI Ad Creatives
    01:33
  • 04 4 Facebook Ad AI Creatives
    05:00
  • 05 5 Ad Variants
    01:00
  • 05 5 Ad Variants Strategy
    12:29
  • 05 5 Ad Variants Strategy
    01:03
  • 05 5 Facebook 5 Ad Variants
    05:00
  • 06 6 Full Campaign Setup
    25:41
  • 06 6 Full Campaign Setup
    01:00
  • 06 7 Full Campaign Setup part 2
    05:00
  • 07 4 Facebook Ads Full campaign setup
    05:00
  • 07 7 Ad Creative Setup
    14:11
  • 07 7 Ad Creative Setup
    01:29
  • 07 Facebook Ad Creative Setup
    05:00
  • 08 5 Facebook Ads advantage Retargeting
    05:00
  • 08 8 Retargeting Advantage
    25:25
  • 08 8 Retargeting Advantage
    01:05
  • 09 9 Retargeting Product Growth
    14:37
  • 09 9 Retargeting Product Growth
    01:00
  • 10 10 Audience Ad Optimization
    27:25
  • 11 10 Facebook Ad Scaling
    05:00
  • 11 11 Scaling
    23:11
  • 11 11 Scaling
    01:00
  • 12 12 Facebook Ad High Scale
    05:00
  • 12 12 High Scale Structure
    11:45
  • 12 12 High Scale Structure
    01:00
  • 13 9 Horizontal Scaling Lookalikes
    05:00
  • 13 13 Horizontal Scaling Lookalikes
    11:41
  • 13 13 Horizontal Scaling Lookalikes
    01:00
  • 14 14 Creative Fatigue
    35:09
  • 14 14 Creative Fatigue
    01:41
  • 14 14 Creative Fatigue pdf
    05:00
  • 15 15 Facebook Ad Creative Formats
    17:48
  • 15 15 Facebook Ad Creative Formats
    01:11
  • 15 15 Facebook Ad Creatives Formats
    05:00
  • 01 1 Tik Tok Ads Business Center
    05:00
  • 01 1 Tik Tok Business Center Setup
    06:19
  • 01 1 Tik Tok Business Center Setup
    01:21
  • 02 2 Tik Tok Ad Creatives
    40:53
  • 02 2 Tik Tok Ad Creatives
    01:46
  • 02 Tiktok Ads Creatives
    05:00
  • 03 3 Tik Tok Ad Hooks
    14:31
  • 03 3 Tik Tok Ad Hooks
    05:00
  • 03 3 Tik Tok Ad Hooks
    01:11
  • 04 3 Tik Tok Ad Campaign Setup
    05:00
  • 04 4 Campaign Setup
    29:57
  • 04 4 Campaign Setup
    01:46
  • 05 5 Ad Optimization
    09:09
  • 05 5 Ad Optimization
    01:00
  • 05 5 Tik Tok Ad Optimization
    05:00
  • 01 1 Tik Tok Shop Setup
    17:23
  • 01 1 Tik Tok Shop Setup
    01:03
  • 01 1 Tik Tok Shop Setup pdf
    05:00
  • 02 2 Tik Tok Shop Optimization
    16:06
  • 02 2 Tik Tok Shop Optimization
    01:47
  • 02 2 Tik Tok Shop Optimization pdf
    05:00
  • 02 Tik Tok Shop Approval
    01:00
  • 03 3 Tik Tok Shop Design Flows
    15:09
  • 03 3 Tik Tok Shop Design Flows
    01:20
  • 03 3 Tik Tok Shop Design Flows pdf
    05:00
  • 04 4 Tik Tok Affiliate Strategy
    11:53
  • 04 4 Tik Tok Affiliate Strategy
    01:59
  • 04 4 Tik Tok Shop Affiliates
    05:00
  • 05 5 Tik Tok Affiliate Approval Rubric
    11:03
  • 05 5 Tik Tok Affiliate Approval Rubric
    01:00
  • 05 5 Tik Tok affiliate Approval
    05:00
  • 06 6 Tik Tok Shop Affiliate Invite Sales Growth
    18:38
  • 06 6 Tik Tok Shop Affiliate Invite Sales Growth
    01:14
  • 06 6 Tik Tok Shop Creator Invite Sales Growth
    05:00
  • 07 6 Tik Tok GMV MAX
    05:00
  • 07 7 Tik Tok GMV MAX Ads
    12:40
  • 07 7 Tik Tok GMV MAX Ads
    01:01
  • 08 8 Tik Tok Affiliate System
    09:45
  • 08 8 Tik Tok Affiliate System
    01:13
  • 08 Monetizing Influence The Systematic Approach to Tik Tok Affiliate Success CHASE CHAPPELL
    05:00
  • 01 1 Shopify Setup
    15:07
  • 01 1 Shopify Setup
    02:01
  • 01 1 Shopify Setup pdf
    05:00
  • 02 2 Shopify Data
    05:00
  • 02 2 Shopify Data
    1:01:09
  • 02 2 Shopify Data
    05:00
  • 03 3 Conversion Rate Optimization
    05:00
  • 03 3 Conversion Rate Optimization
    29:48
  • 03 3 Shopify Conversion Rate
    05:00
  • 03 4 Shopify Conversion Optimization
    05:00
  • 04 4 Shopify Product Images
    14:14
  • 04 4 Shopify Product Images
    01:28
  • 04 Shopify Product Image
    05:00
  • 05 5 AOVs LTVs MER
    37:55
  • 05 5 AOVs LTVs MER
    01:57
  • 05 5 Shopify AOVs LTVs
    05:00
  • 06 6 Shopify Brand
    05:00
  • 06 6 Shopify Brand Vision
    30:06
  • 06 6 Shopify Brand Vision
    01:00
  • 01 1 Email marketing setup
    05:00
  • 01 1 Klaviyo Setup
    17:43
  • 01 1 Klaviyo Setup
    01:10
  • 02 2 SMS Setup
    15:10
  • 02 2 SMS Setup
    03:35
  • 02 2 SMS automation
    05:00
  • 03 3 Email Flows
    20:42
  • 03 3 Email Flows
    01:24
  • 03 Email Flows
    05:00
  • 01 1 Viral Marketing
    05:00
  • 01 1 Viral Marketing Basics
    10:53
  • 01 Viral Marketing
    01:21
  • 01 Viral Marketing pdf
    05:00
  • 02 2 10 Viral Rule
    01:00
  • 02 2 10 Viral Ruler
    15:15
  • 02 2 Viral Marketing 10 Rule
    05:00
  • 03 3 Content Flywheel
    17:55
  • 03 3 Content Flywheel
    01:06
  • 03 3 Viral Marketing Content Flywheel
    05:00

Requirements

  • A computer with internet access to implement strategies and manage campaigns.
  • Basic understanding of ecommerce or online business concepts is helpful but not required.
  • Willingness to invest in advertising budget to test and scale campaigns.
  • Interest in building or growing an ecommerce brand using paid advertising.

Description

Ecommerce Accelerator provides a comprehensive roadmap for building, launching, and scaling a profitable ecommerce business using paid advertising strategies. This program takes you through every stage of the ecommerce journey, from initial product selection to advanced campaign optimization, ensuring you develop the skills needed to generate consistent revenue and scale sustainably.

The course begins by establishing the foundational principles of ecommerce success. You will learn how to identify profitable product niches by analyzing market trends, consumer demand, and competitive landscapes. This phase teaches you how to source products from reliable suppliers, evaluate profit margins, and validate product ideas before committing significant resources. You will understand the importance of product-market fit and how to position your offerings to stand out in crowded markets.

Once you have selected your products, the program shifts focus to building your ecommerce infrastructure. You will learn how to set up your online store using popular platforms, optimize product pages for conversions, and create a seamless customer experience from landing page to checkout. This section covers essential elements like product photography, compelling product descriptions, trust-building elements, and mobile optimization to ensure your store is ready to convert traffic into sales.

The core of the program centers on mastering paid advertising, specifically Facebook and Instagram ads. You will learn the entire advertising workflow, starting with account setup, pixel installation, and conversion tracking. The training covers how to structure campaigns effectively, including campaign objectives, ad set configurations, and budget allocation strategies. You will discover how to create scroll-stopping ad creatives that capture attention and drive clicks, along with writing persuasive ad copy that speaks directly to your target audience’s pain points and desires.

Audience targeting receives extensive attention throughout the program. You will learn how to build custom audiences based on customer behavior, interests, and demographics. The course teaches advanced targeting techniques including lookalike audiences, interest stacking, and broad targeting strategies that allow Facebook’s algorithm to find your ideal customers. You will also master retargeting strategies to re-engage visitors who did not purchase initially, creating automated sequences that nurture prospects through the buying journey.

Campaign analysis and optimization form a critical component of the training. You will learn how to read and interpret key metrics such as cost per acquisition, return on ad spend, click-through rates, and conversion rates. The program teaches you how to conduct split tests on ad creatives, copy, audiences, and placements to continuously improve performance. You will understand when to scale winning campaigns, how to increase budgets without losing profitability, and how to kill underperforming ads quickly to preserve capital.

Sales funnel design is integrated throughout the curriculum. You will learn how to create effective funnel sequences that guide customers from initial awareness to purchase and beyond. This includes strategies for upselling and cross-selling, implementing email marketing sequences to maximize customer lifetime value, and building loyalty programs that encourage repeat purchases. The training emphasizes the importance of backend revenue and how to build a sustainable business model that does not rely solely on front-end sales.

As you progress, the program introduces advanced scaling strategies. You will learn how to expand into new markets, test additional products, and diversify your advertising channels. The course covers risk management techniques to protect your business during scaling phases, including budget management, inventory planning, and cash flow optimization. You will understand the common pitfalls that cause businesses to fail during rapid growth and how to avoid them.

The program also addresses practical business operations including customer service best practices, fulfillment options, and managing supplier relationships. You will learn how to handle returns and refunds professionally, build a brand reputation, and create systems that allow your business to run efficiently without constant oversight.

Throughout the entire learning experience, real-world examples and case studies illustrate successful campaigns and strategies. You will see how profitable ecommerce brands structure their advertising, what creatives perform best, and how top sellers optimize every aspect of their funnels. The training provides actionable frameworks and templates you can adapt to your specific products and market, reducing guesswork and accelerating your path to profitability.

By the end of this program, you will have developed a complete skill set for launching and scaling an ecommerce business. You will understand how to generate predictable revenue through paid advertising, optimize every stage of the customer journey, and build a sustainable online business that grows month over month. Whether you are starting from scratch or looking to take an existing store to the next level, this comprehensive training provides the strategies and systems needed to achieve your ecommerce goals.

Who this course is for:

Ecommerce Accelerator is designed for aspiring ecommerce entrepreneurs who want to launch their first online store, existing store owners looking to scale their revenue through paid advertising, digital marketers seeking to specialize in ecommerce advertising strategies, and anyone interested in mastering Facebook and Instagram ads to build a profitable online business.

Instructor

Chase Chappell
Digital Advertising Expert and Ecommerce Marketing Strategist
Chase Chappell

About Me

I have spent over a decade mastering the mechanics of digital advertising, with particular focus on direct response marketing for ecommerce brands. My journey into paid traffic began when I recognized that most business owners struggled not from lack of great products, but from inability to reach the right customers consistently and profitably.

Throughout my career, I have managed millions of dollars in advertising spend across Facebook, Instagram, Google, and other major platforms. This hands-on experience managing campaigns at scale taught me what truly drives results versus what simply sounds good in theory. I learned to distinguish between vanity metrics and numbers that actually predict business success, and I developed systems for testing, analyzing, and optimizing campaigns that work regardless of industry or product type.

My approach centers on understanding business economics first, then building advertising strategies that serve those economics rather than chasing impressions or clicks disconnected from revenue. I believe that sustainable growth comes from mastering fundamentals rather than exploiting temporary platform loopholes, which is why I focus on teaching principles that remain valuable as platforms evolve.

I have worked with businesses ranging from solo entrepreneurs launching their first stores to established brands doing eight figures annually. This breadth of experience taught me that while tactics may differ at various scales, the underlying principles of effective advertising remain constant. Understanding customer psychology, crafting compelling offers, testing systematically, and scaling intelligently apply whether you are spending one hundred or one hundred thousand dollars daily.

My teaching philosophy emphasizes practical application over theoretical knowledge. I focus on what actually moves the needle in real business environments, stripping away complexity that does not serve results. I have built my reputation on helping people achieve measurable outcomes rather than simply accumulating information, and I remain committed to providing strategies that translate directly into revenue growth for those willing to implement them consistently.

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