What you'll learn
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This course includes:
Course content
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00 Resources01:00
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00 Welcome02:30
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01 Introduction to Business Manager07:39
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02 FAQ How can I make sure Im in the correct Ad Account03:23
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03 4 Part Ad Framework17:14
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04 Best Practices for Creating Winning Ads08:06
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04 Winning Ads Group Call44:45
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05 Setting up the Campaign Ad Set and Ad Levels22:17
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01 FAQ Which Ad Campaigns Should I Start With07:42
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02 Immediate Action Campaigns11:14
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03 Brand Awareness Campaigns09:04
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04 Pin Drop Campaigns08:28
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05 Birthday Campaigns04:04
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06 Click to Call Campaigns05:02
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01 Understanding Reporting06:13
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00 WELCOME14:20
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01 GROUNDWORK PHASE17:28
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02 Developing Content Language16:13
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01 Getting Started IMPORTANT u 2013 DO NOT SKIP THIS LESSON05:00
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02 Lesson 1 Overview07:21
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03 Lesson 2 Creating Your Email List03:00
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04 Lesson 3 Creating Your Thank You Page08:42
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05 Lesson 4 Creating Your Email Collector Page06:40
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06 Lesson 5 Delivering Your Freebie Offer Creating Your Email Nurturing Sequence06:49
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07 Lesson 6 Optimizing Your Facebook Page and Instagram Profile07:50
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01 Day 3 Planning Your Organic Content10:40
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01 Lesson 1 Overview02:10
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02 4 Part Ad Framework17:14
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03 Lesson 2 Creating Compelling Ad Copy06:09
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04 Lesson 3 Creating Captivating Ad Images09:20
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05 Lesson 4 Ads Manager Overview05:09
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06 Lesson 5 The Campaign Level02:51
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07 Lesson 6 The Ad Set Level07:30
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08 Lesson 7 The Ad Level05:05
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09 Lesson 8 Brand Awareness Campaigns03:33
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10 Lesson 9 Visitor Campaigns03:39
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11 Lesson 10 Pin Drop Campaigns06:27
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12 Lesson 11 Birthday Campaigns04:19
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13 Lesson 12 Click to Call Campaigns03:42
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14 Advanced Training Conversions Campaigns13:00
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01 Understanding Reporting05:24
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04 Safeguarding your FB IG Accounts08:33
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05 Money Mindset Masterclass1:14:25
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01 3 Strategies to Increase In Store Sales with Cathy Wagner00:10
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02 December 10 202430:13
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03 December 3 202415:56
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04 November 26 202414:49
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05 November 19 202415:49
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06 November 12 202400:10
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07 November 5 202421:35
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08 October 22 202418:57
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09 October 1 202432:59
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10 June 11 202415:30
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11 June 4 202425:58
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12 May 28 202417:14
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13 May 21 202408:17
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14 May 14 202400:10
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15 May 7 202400:10
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16 April 30 202423:55
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17 April 23 202432:42
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18 April 16 202418:33
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19 April 9 202400:10
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20 March 26 202400:10
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21 March 19 202400:10
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22 March 12 202418:34
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23 March 5 202428:49
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24 February 27 202429:10
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25 February 20 202408:37
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26 February 13 202400:10
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27 February 6 202420:58
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28 January 30 202407:52
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29 January 23 202400:10
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30 January 16 202400:10
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31 January 9 202408:37
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03 September 19 202329:00
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05 August 8 202313:17
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06 August 1 202320:27
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07 June 20 202312:29
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08 April 18 202324:28
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09 March 8 202210:41
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10 September 14 202110:13
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11 April 13 202124:57
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12 February 16 202107:24
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13 January 26 202113:00
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14 October 27 202015:15
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15 October 13 202013:00
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16 August 25 202004:28
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17 July 7 202008:33
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18 May 19 202027:33
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19 May 5 202027:33
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20 April 21 202006:39
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21 April 7 202027:33
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22 March 17 202027:33
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23 February 19 202027:33
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24 February 4 202027:33
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25 November 19 201927:33
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26 November 5 201927:33
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27 October 1 201913:34
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28 October 22 201919:24
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01 Lesson 113:41
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Samantha English Local Business Bootcamp01:00
Requirements
- Basic understanding of business concepts is helpful but not required.
- A computer with internet access to implement the strategies taught.
- Willingness to take action and apply the lessons to build a local business.
- No prior experience in running a local business is necessary.
Description
Local Business Bootcamp provides a comprehensive framework for building, launching, and scaling a profitable local business from scratch. This program takes you through every essential step of the entrepreneurship journey, from identifying viable business opportunities in your community to creating systems that generate consistent revenue and sustainable growth. Whether you are starting your first venture or looking to optimize an existing local operation, this training offers practical strategies and actionable insights designed specifically for local market success.
The program begins by helping you understand the local business landscape and identify opportunities that align with your skills, interests, and market demand. You will learn how to conduct market research within your community, assess competition, and discover underserved niches where you can establish a strong presence. This foundational phase ensures you are building a business with real potential rather than chasing trends or untested ideas. You will explore various local business models and service offerings, understanding which approaches generate the most reliable income and require the least overhead to start.
Once you have clarity on your business direction, the training moves into branding and positioning. You will learn how to create a compelling brand identity that resonates with local customers and differentiates you from competitors. This includes developing your unique value proposition, crafting messaging that speaks directly to your target audience, and establishing credibility within your community. You will also explore how to build trust quickly through testimonials, case studies, and local partnerships that enhance your reputation and visibility.
The next major phase focuses on client acquisition and lead generation. You will discover multiple channels for attracting local customers, including online and offline strategies that work in tandem. The program covers local SEO fundamentals, teaching you how to optimize your online presence so potential clients can find you through search engines and local directories. You will also learn about Google My Business optimization, review management, and citation building to boost your local rankings. Beyond digital tactics, you will explore traditional methods such as networking, community involvement, referral programs, and direct outreach that remain highly effective in local markets.
With lead generation systems in place, the training shifts to sales and service delivery. You will learn how to structure service packages that are attractive to clients and profitable for your business. This includes pricing strategies that reflect the value you provide while remaining competitive in your local market. You will also develop skills in consultative selling, client communication, and closing techniques that convert prospects into paying customers without being pushy or overly aggressive. The focus is on building long-term relationships rather than one-time transactions.
Operational efficiency is another critical component covered in the bootcamp. You will learn how to streamline your workflows, manage your time effectively, and automate repetitive tasks so you can focus on revenue-generating activities. This includes setting up simple systems for client onboarding, project management, invoicing, and follow-up. The goal is to create a business that runs smoothly without overwhelming you or requiring excessive hours of work each week.
As your business gains traction, the program guides you through scaling strategies. You will explore how to increase your capacity by outsourcing, hiring support staff, or leveraging technology to serve more clients without sacrificing quality. You will also learn how to expand your service offerings, enter adjacent markets, and build recurring revenue streams that provide financial stability and predictability. This phase emphasizes sustainable growth rather than rapid expansion that can lead to burnout or operational chaos.
Throughout the entire training, there is a strong emphasis on mindset and accountability. You will develop the entrepreneurial habits and mental frameworks necessary to overcome challenges, stay motivated, and persist through the inevitable ups and downs of building a business. The program encourages taking consistent action, learning from feedback, and adapting your approach based on real-world results. By the end of the bootcamp, you will have not only the knowledge but also the confidence and systems required to run a thriving local business that serves your community and supports your lifestyle goals.
Who this course is for:
Local Business Bootcamp is designed for aspiring entrepreneurs who want to start a profitable local business, existing local business owners looking to scale their operations, freelancers and consultants seeking to expand into local markets, and anyone interested in building a sustainable income by serving their local community.Instructor
Samantha EnglishAbout Me
I have spent years building and growing local businesses, learning firsthand what works and what does not when it comes to serving communities and generating sustainable income. My journey into entrepreneurship began out of a desire for flexibility and financial independence, and over time I developed a deep understanding of the unique challenges and opportunities that come with operating in local markets. I have worked with clients across various industries, helping them establish their presence, attract customers, and scale their operations without burnout or excessive overhead.
My approach is rooted in practicality and real-world application. I believe that successful businesses are built on clear strategy, consistent execution, and a genuine commitment to serving customers well. I focus on teaching methods that are accessible to anyone, regardless of prior experience or technical expertise. My goal has always been to demystify entrepreneurship and show people that building a profitable local business is achievable with the right guidance and mindset.
Throughout my career, I have tested countless strategies, refined my processes, and learned how to generate results efficiently. I prioritize systems and automation, knowing that the key to long-term success is creating a business that does not consume all your time and energy. I also value community and collaboration, recognizing that local businesses thrive when they are deeply connected to the people they serve.
I am passionate about empowering others to take control of their financial futures and create businesses that align with their values and lifestyle goals. I understand the fears and doubts that come with starting something new, and I work to provide not just information but also the encouragement and accountability needed to turn ideas into action. My mission is to help aspiring entrepreneurs build businesses that are profitable, fulfilling, and sustainable for the long haul.
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